Agrovista Seeds has appointed two seed specialists to help meet increasing demand from growers looking for technical expertise and advice.
Eastern seed sales manager James Barlow has taken on responsibilities for the East Midlands, East Anglia and the East, whilst northern seed sales manager Marc Lanham is looking after Yorkshire, Durham and Northumberland.
James grew up on an arable farm in Nottinghamshire and gained a degree in Agriculture at Lincoln University. He joins Agrovista after more than eight years with Gleadell/ADM Agriculture where he rose through the ranks to become head of seed.
Marc gained an HND in Agriculture at Bishop Burton College. After creating a successful business as a self-employed contractor providing agricultural labour and services throughout Holderness, he joined Nickerson (LG UK) as a seed specialist in 2011 and was promoted to northern seed manager six years later.
Agrovista Seeds’ portfolio includes cereals, oilseeds, maize, grass, and cover crop/environmental stewardship mixes.
Wheat, barley and oilseed rape varieties are assessed from Recommended Lists and breeders’ lines so recommendations can be tailored to suit growers’ particular needs. Agrovista’s current wheat offer, for example, contains a shortlist of just 10 of the technically best varieties.
James says: “Our main role is working with Agrovista’s agronomists, who are trusted first points of call for many of our growers. We supply those agronomists with key information to help customers make the best variety choices for their farms without having to go through what can be a laborious decision-making process.